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American
speed
Festival

Want to Compete?

The American Speed Festival Challenge is a timed competition, only offered at the American Speed Festival.

These competitions are divided into three categories:

ASF Challenge Cup
Stiletto Shootout
LROC – Ladies Race of Champions

Both the ASF Challenge Cup and Stiletto Shootout are open competitions, the LROC is invitation only.

Registration

Exclusive Access. Iconic Cars.
Only at

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DATE:

October

2025

10/3/2025

10:00 am

5:00 pm

LOCATION:

45399 Woodward Avenue Pontiac, MI 48341

open to the public

Parking:

Parking Off-Site

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Day by day

About

TBD

Date - TBD

Get ready for a celebration of speed, style, and automotive excellence at the American Speed Festival, held at the world-class M1 Concourse in Pontiac, Michigan. This premier motorsports event brings together legendary cars, iconic drivers, and passionate fans for an unforgettable weekend of high-octane excitement.

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TBD

Date - TBD

More than just a car show, the American Speed Festival is a dynamic, multi-day event blending live racing exhibitions, curated car displays, and immersive experiences that celebrate the artistry and innovation of American performance culture. Attendees can enjoy paddock tours, driver meet-and-greets, gourmet food and drink, and VIP hospitality offerings—all in a vibrant, festival-style atmosphere. New for 2025, M1 Concourse will host The American Speed Challenge, Stiletto Challenge, and the L-ROCK - powered by Dodge, racing events.

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TBD

Date - TBD

Whether you're a lifelong gearhead or new to the automotive world, the festival offers an up-close experience with some of the most historically significant and cutting-edge performance vehicles ever built; all showcased on M1’s state-of-the-art 1.5-mile Performance Circuit.

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