Checkered
Flag
Ball

An Evening of Impact

American Speed Festival’s Premier Ball

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The Checkered Flag Ball takes place annually during American Speed Festival to raise funds for our transportation initiative in the Pontiac community, helping to drive change.

Leaders from all over metro Detroit gather to give back. The City of Pontiac has over twice the national average of households without access to vehicles. The Checkered Flag Ball supports the Pontiac Community Foundation through M1 Mobility, providing rides to almost 20,000 people in need. Rides include transportation we might take for granted – a trip to the grocery store, a visit to a medical appointment, as well as after-school and educational programs, etc.

The goal is to provide transportation solutions that connect Pontiac residents with essential community services and programs looking to help drive Pontiac forward.

Each year, the Ball gets bigger and better! In 2024, we honored “The King” of NASCAR racing, Richard Petty, with the Master of Motorsports Award.

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M1 Mobility

In 2021, Checkered Flag Challenge and Pontiac Community Foundation created a joint initiative called M1 Mobility to address transportation on a systemic level in the City of Pontiac. The goal of M1 Mobility is to ensure all residents in the City of Pontiac have equitable access to transportation, especially children, families, and seniors in the community. Watch Video

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