Viper
Dream
Festival
get ticketsThe perfect package for the dodge viper enthusiast
Woodward Avenue – back in the heyday of muscle cars, it was where Detroit area car enthusiasts and car company engineers went to test their latest creations on the public during cruise nights. A half a century later, it has evolved into an annual event where people come from all over to “cruise Woodward” during the Woodward Ave Dream Cruise weekend.
Chances are, it’s on your bucket list — you’ve always thought, “I gotta do that someday!” but you never got around to it. Well, if you’re a Viper owner, this is the year to do it! Viper will be the featured marque at the M1 Concourse car show. We’ve built a multi-day event called the Viper Dream Cruise. You’ll get to experience some things that you wouldn’t normally do if you just attended Dream Cruise on your own. Don’t miss this special opportunity!
Morning: Backroad cruise and lunch with Team Viper*
3:00 PM – 5:30 PM: Event check-in at Marriott Auburn Hills (host hotel)
5:30 PM – 7:30 PM: Welcome reception at Marriott
9:30 AM: Departure from hotel
10:00 AM – 12:00 PM: Tour of Prefix’s 25 acre facility
12:00 PM – 1:00 PM: Drive to Conner Center
1:00 PM – 2:00 PM: Catered lunch at Conner Center
2:00 PM – 3:00 PM: Fireside chat with Ralph Gilles and Tom Gale
3:00 PM – 5:00 PM: Conner Center tour
6:00 PM – 8:00 PM: MCVO dinner on Woodward*
8:00 AM – 9:00 AM: Parking for Viper group photo at M1 Event Center
9:00 AM – 10:00 AM: Viper Group photo (limit 50 cars)
9:00 AM – 4:00 PM: Club M1 hospitality (includes continental breakfast, lunch, snacks, and refreshments)
10:00 AM – 11:00 AM: Production car panel discussion with Team Viper
11:30 AM – 1:00 PM: Lunch at Club M1
11:30 AM – 1:00 PM: Spirit of Viper Hall of Fame induction lunch*
2:00 PM – 3:00 PM: Viper race car panel discussion with Viper race team
5:00 PM – 6:00 PM: Viper group strolling dinner
6:00 PM – 7:30 PM: M1 Garage tours of Viper team garages
9:00 AM: Stage for Viper parade down Woodward Ave
10:00 AM: Viper parade down Woodward (photo op)
Rest of day: Cruise Woodward and/or park with MCVO*
Boldface indicates activities included in the package.
* indicates optional events with separate registration & fee
But wait, there's more
About
"Kennonball" Backroad Cruise and Lunch
Kickoff your weekend of fun with a morning cruise on Wednesday, August 13 through the twisty backroads that Car and Driver magazine uses for their testing and then have lunch with former Team Viper members. For reservations contact: itzken505@gmail.com
Woodward Ave. BBQ dinner with Motor City Viper Owners
Thursday Only
Hang out with the MCVO family on Thursday, August 14 for a night of catered BBQ. The menu includes burgers, chicken, hot dogs, baked beans, fruit salad, mac ‘n’ cheese, chips and water. If you don’t want water, bring your favorite non-alcohol beverage. The best part is it’s all you can eat! $32 for non MCVO members. Note this is a rain or shine event. For reservations contact: president@mcvo.net.
Spirit of Viper Hall of Fame induction lunch
Join VOA members and past Team Viper member on Friday, August 15 as they induct the 2025 class into the Viper Hall of Fame.
.png)
Parking pass forcome-and-go Viper parking
Enjoy Saturday, August 16, Woodward Dream Cruise with with Motor City Viper Owners. For $20 park your Viper in our rented parking lot and come and go as you please. We will provide water and porta potties and a hot food truck will be there to purchase lunch. Bring a folding chair to watch the action and if you don’t want water, your favorite non-alcohol beverage. Note this is a rain or shine event. For reservations contact: president@mcvo.net.
Our host hotel is the Marriott in Auburn Hills, the same hotel we used for the first Viper Owners Association National Viper Event in 2014. To book your special rates in our room block, go to Book Your Group Rate for M1-Viper Celebration.
Ticket Packages
Must be pre-registered and show credentials for entry.
Rain or shine. No refunds.
general admission
- Catered lunch at the Conner Center historic car museum
- Fireside chat with Chrysler design chiefs Ralph Gilles and Tom Gale as they discuss designing concept cars
- Tour Chrysler’s historic car collection at the Conner Center
- Panel discussion with Team Viper as they discuss and answer questions about the development of the Viper
- Panel discussion with past Viper race team as they discuss the glory days when Viper dominated racing at FIA/ALMS
- Tour of Prefix’s 25acre facility where they build/install their Viper 9L stroker motor and repair/restore Vipers
- Dinner and M1 garage tours of Team Viper members like Dick Winkles, Mark Trostle, and Ralph Gilles
- Viper exhibit and group photo at M1 Concourse. Display your Viper on the concourse at M1 for a group photo
- Cruise Woodward with an army of Vipers. Let’s show Detroit the strength of the Viper nation by cruising down Woodward together
viper owners association member
Benefits Same as General Admission
Membership will be verified and a member VOA code will be sent to each member to purchase tickets at the discounted rate.
If you wish to join Vipers Owners Association, please visit: driveviper.com to register.
.svg)
parking information
Woodward lot | gate 1
Park her for:
Main Lot
Signed Deliveries
General Visitors
south lot | walkthrough gate 2
Park here for:
Special Events
Pavilion Lot | Gate 1
Park here for:
Pavilion Events
Paddock Lot | Gate 2
Park here for:
Regular Activities
Private Garages | Gate 3
Park here for:
Private Garage Access
Owners and Invite Only
administrative offices | gate 4
Park here for:
Admin Use Only
%20(1).svg)
%20(1).svg)
.svg)
%20(1).svg)
%20(1).svg)
%20(2).svg)